Golden generation era for facebook games is approaching the end

It took my attention when reading an article from Joytiq about facebook games by creator of the widely popular Plant vs Zombie.

The golden generationof facebook casual gaming might soon end. It is not that those casual games will dissapear, however too many developers overcrowded the market already. For last couple of years, it was easier to make money from facebook games, and suddenly everybody just jump into the bandwagon, thinking there's alot of untapped market.

Today, its harder to justified an investment to make facebook games profitable. The competition is harder, and the growth of facebook isn't as fast as it used to be.

There are too many games nowadays in Facebook, the competition is fierce especially for new players. Developer has to be smart to engage its players to keep playing otherwise once they gone, they gone forever. One of those tricks is giving a free extra if user login for 5 consecutive days, and even penalize players for not logging in often! Not to mention the status pages is overcrowded with friend asking help for their games as a quick reminder or asking other friends to join to get another bonuses.

For all those annoyance, its a sign that developers are trying hard to get as much as customer possible and try to monetize them, because face the fact, a facebook games' lifespan is not that long. Maybe a month or two and people will either get bored or found another new game and couldn't be bothered to come back.

Facebook might be one of the destination for casual gaming, but beware, it is definitely not a safe haven for developers!!

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