Ubisoft DRM bad for business

Ubisoft implemented new DRM for its games. Forcing PC gamers to constantly connect to the Ubisoft's server while playing. So when the server has a problem, the game will be totally unplayable, even if it is the game like Assassin Creed 2 which is only have a single, offline play.

To make matter worse. The server is under attack by hackers until today, so those who bought the copy legally will be sitting and biting their fingers.
Ubisoft needs to abandon this whole DRM thing for their own sake. Firstly by forcing player to constantly connect to the internet will seclude some players. Many complains include some people would like to play their legally bought games during road trip while internet connection is not possible.
Secondly, players who lost internet connection during gameplay have a risk to lose all their unsaved progress.

The obvious intention with this DRM is that PC pirates is so huge that with this DRM implementation, Ubisoft will still gain more compared if they are selling the game without DRM. 

But has it come into their expectation? There is a rumor (which Ubisoft denied) that the game itself has been hacked and pirate version is running as long as you are disconnected from internet. Plus now that the server is attacked by the hackers, it delivers more blow to Ubisoft. It could not be any worse than the one who are paying the price are them who bought the game legally. Maybe those who play pirated games are enjoying the game without all these troubles.

I am actually have nothing against Ubisoft for implementing the DRM to combat pirates. It is their right to try increase their profit and I'm sure they already calculate business opportunity gained and loss with this step. It is business after all.  
However, they shouldn't have launched the DRM before they know that it is trouble and hack proof. Don't give half ready product that has troubles since day one.

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