I used to be a fan of Nintendo, since Gamecube era. I admire them trying to be different and reaching out other market segment that is not a hardcore gamers. Since the introduction of DS and Wii, I really impressed on how they capturing casual market and dominating sales chart week after week.
So I bought a Wii, I found that the game is pretty casual. Even for Super Mario Galaxy, it couldn't satisfied my hunger. Don't get me wrong, I think Super Mario Galaxy is an awesome game, but I guess I need more than stomping the enemies. I want more complexity, stories, deeper character which until now I haven't seen any of those in Wii.
Then the introduction of Wii Fit. I was drawn to it and decided to buy it, just to find out what is it really about. I played it for two weeks and then stop. I haven't play it for a long time, until I decided to take it to my girlfriend's house where she has 2 small nephews. I thought Wii would be more useful than my home where there are more casual gamers than myself.
Weeks past by, the Wii is getting less and less attention, and dusted in the corner. It did spur interest from them for a while, but then faded. Nowadays it is just Winning Eleven, Street Fighter that dominates the living room.
It is pretty much explained the low attachment rate on Wii. Casual gamers are casual gamers, they don't play for a long time, maybe pick up for a short while then leave it until something new came on.
A lot of casual iphone games are like that too. People just don't play for hours, they play for minutes. When something come along, they can suspend it and resume it later.. maybe.
Publishers has attempted to make hardcore games for Wii, for example: Gran Theft Auto: Chinatown wars, Madworld, The Conduit, only to find total failure.
Wii strategy to captures bigger casual segment market is undoubtedly clever. But for myself, I rather play online games with my buddies on my PS3 or Xbox 360.
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