PSPgo was a failure, no doubt about that and Sony is finally speaking of it. When asked about success of PSPgo, SCEE president and CEO Andrew House replied: “It was introduced in a mature lifecycle to learn more about what the consumer wanted and we’ve definitely learnt a lot.
“Is that measured by success in sales? I don’t think it is.
“One of the reasons we launched PSPgo was to understand where that consumer behaviour was going. We were getting signals from consumers that this was the kind of device that they wanted. But we need to recognise that consumers like their packaged media library.”
From my personal opinion the segment "consumers like their packaged media library" is where Sony got it wrong. Its not that consumer prefer UMD vs digital download that contribute to PSPgo doom. Digital download actually seen success elsewhere such as Steam, and iTunes, and Sony cannot simply blame digital download. In fact I believe digital download is the future of gaming industry, as more and more people conveniently buy digital products than ever before.
So what really went wrong?
PSPgo is overprice, and still no reduction of price is seen although Sony make an effort giving free games for new buyer.
The library for digital PSP games are disappointing. Try finding back couple years back games, and not only that, sometimes new games need couple more weeks before it appears into PS store. And the funny thing is, sometimes the new games don't even appear at all.
The the cost of the game? Same as UMD, not cheaper. So what's the benefit in buying PSPgo? Sure, it is slicker, smaller, but for more money it doesn't give any added value for people to invest in it.
Those things are what Sony has to identify and not blaming consumers for loving their "packaged media library".
Posts
I believe the reason go didn't sell well was because people already had PSP but couldn't transfer their games to pspgo. So they decided to stick with psp. (That's just what I think)
ReplyDeleteI wanted to buy pspgo, but I didn't have enough money! :-)
Don't buy PSPgo geze. I bought one and I felt cheated!! :~(
ReplyDeleteActually indirectly you are right. If UMD can be transferred to PSPgo, then it shouldn't be a problem. I just buy UMD and transfer to my PSPgo. The thing is, it can't. So the only way is to buy it from PS store, but most likely it won't be available.
ReplyDelete